On February 24th I will be running a workshop for Croydon Chamber of Commerce together with Clive Wilson of Paramount Web Technology.
When tasked to look at determining what my core essence is, i.e. the “why” I do what I do as the owner of Scaramanga, as part of the Ecademy social media workshop I’m in right now, I had to look at the best and worst days of my life.Complicated? Not in the least. Difficult? Oh yes!
Personal branding is a term I use at Scaramanga Marketing to describe the effect you have on others and the impact you create, just as a product or company brand is designed to espouse specific values and create a desired emotional response in the consumer.
At Scaramanga Marketing I work with many people, both senior executives in large organisations and small business owners, to help them develop their personal brand and then promote themselves more effectively to achieve their goals.